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South Africa

posted by Daniel Steyn on 31 January 2012

The South African Police Services' (SAPS) attempts to use outdoor media as a tool to fight crime has started poorly. A missing digit in the advertised phone number has reportedly cost SAPS R740 000. The amount of wasted public funds is sure to grow as corrective de-flighting, re-printing and re-flighting costs (and possible increased media rental costs) are incurred....

posted by Daniel Steyn on 12 January 2012

Before reading this tender document I didn’t know where the KwaDukuza Municipality was. FYI it’s in KwaZulu-Natal and includes the holiday town turned growing commercial centre of...

posted by Daniel Steyn on 11 January 2012

South African design showcase blog Between 10 and 5 were quick to spot Scar Hair’s new billboard featuring Ninja from Die Antwoord on lower Kloof Street – just around the corner from the Second Harvest offices. And for good reason too – it’s an eye-catching image coupled with a “less is more” approach to the...

posted by Daniel Steyn on 11 January 2012

The news in September of last year reported that South Africa’s past police commissioner had announced plans to “publish the names and faces of 247 000 most wanted criminals on billboards along highways.” And that this “would lead to speedy arrests.”

This is a worthwhile community initiative similarly used...

posted by Daniel Steyn on 17 November 2011

South African based community based NGO TOUCH is training unemployed seamstresses to make rugby balls from recycled billboard materials, addressing the problems of waste and unemployment simultaneously.

According to Springwise.com:

The balls are made from recycled billboards and stuffed with 25 to 30 plastics bags collected from the streets by the community. The project hopes to...

posted by Daniel Steyn on 26 September 2011

It might be old news but it’s certainly good news.

The decision by industry body Out of Home Media South Africa (OHMSA) to extend their membership to industry stakeholders is a step in the right direction towards greater representivity for the industry and accountability of the industry.

It’s also an encouraging and important long-term move towards greater business security and sustainability through a galvanised collective industry voice.