Rob completed his business and law degrees at Stellenbosch University in 1995 and was admitted as an attorney in 1997. He has extensive commercial and litigation experience most of which is specifically related to signage and outdoor advertising. Rob founded his own law firm in 1997 which represented various outdoor media owners, landlords, agencies and service companies. In this capacity he also represented clients in various High Court litigation matters related to the display of outdoor advertisements. Rob initially consulted with Second Harvest, for the Dubai Signage Master Plan project, to analyse and draft bylaws and assist in the development of their outdoor advertising management system. He joined Second Harvest on a full-time basis in 2011 as managing director.
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Staff
Robert de Rooy
Adam Whitford
Adam has fulfilled a number of leadership and specialist roles in the signage and outdoor media industry on three continents since the early 1990s. After graduating with a law degree in Australia he helped establish Vertigo Asia as the one of the leading signage specialists in China, Hong Kong and India. This success led to a consultancy role with Clear Channel, one of the world’s largest outdoor advertising companies, on a major bus shelter roll-out project in Singapore. Adam is a founding member of Second Harvest.
Murray McWilliams
Murray graduated from university with an Honours degree in finance. In 1995 he moved to Hong Kong as the Marketing and Financial Services Manager for Swire Technologies and was promoted to Global Business Development Manager in 1996. Murray relocated to New York in 1998 to join the Private Equity and Finance Department of Bankers Trust, later migrating west to San Francisco to join a digital workflow solutions provider as National Business Development Manager. Murray relocated back to Cape Town to join Second Harvest in 2006. He takes an active leadership role in the financial management and planning of all large-scale local and international signage projects.
Steve Evans
Steve qualified from university as a civil engineer and has a further four years experience in structural design. He has extensive public sector work experience, both in the United Kingdom and South Africa. A former field hockey Olympian for South Africa at the 2004 Athens Olympic Games, Steve has been an integral part of the Second Harvest team since 2006 where he deftly balances leadership roles in new business development, technical coordination and project management. Steve has been instrumental in the development of Second Harvest’s specialist tools for signage and traffic impact assessment.
Warren Turner
Warren is Second Harvest’s senior designer. A highly experienced signage and street furniture designer, he started his career first planning and designing hospitals and country clubs, later specialising in retail design for flagship stores in his native Bangalore. A move to Mumbai saw Warren developing national corporate identity design campaigns, the first of their kind in India, before establishing his own design company specialising in set design and animation. Following career moves into signage and outdoor media in Hong Kong and Dubai, Warren moved to South Africa and joined Second Harvest shortly after its establishment in 2006.
Henry Gould
Henry grew up in Canada, Lebanon and England and joined a South African start-up outdoor media company after finishing college. As the business rapidly developed Henry gained extensive experience in all aspects of outdoor media including: site development, landlord relationship management, media sales and the permitting process. He joined Second Harvest in 2008 as in-market project consultant and later project manager for long-term implementation projects for the then newly developed Hyderabad International Airport in India, and the city-wide Signage Master Plans for Dubai and Muscat in the Middle East. These were followed by a successful business skills exchange with Independent Outdoor Media in Melbourne, Australia. Henry’s focus at Second Harvest is large-scale Signage Master Plans, GIS implementation and new business development projects.
Andrew Stevens
Andrew studied commerce and graduated with an Honours degree in accounting before joining Ernst & Young where he completed his articles. As a financial consultant he led and supervised audit teams to established corporate clients in the financial services, technology and oil & gas industries. Andrew joined Second Harvest to facilitate greater career opportunities for his naturally entrepreneurial business skills. He has extensive consulting experience working with the public sector, non-profit organisations and real estate – particularly in terms of new business development, market analysis and regulatory review. Andrew joined Second Harvest in 2010.
Daniel Steyn
Dan studied urban studies at the University of Cape Town and graduated with a Masters degree specializing in urban public culture. Prior to joining Second Harvest he worked as a copywriter, editor and strategist in print and online media. This followed project management positions in human rights education, environmental advocacy and urban heritage consulting. Dan is interested in creative ways of engaging with cities and the urban environment. His main focus is the development and management of urban infrastructure for public utility incorporating the innovative use of signage as a financing mechanism. He joined Second Harvest in 2010.
