The South African Police Services' (SAPS) attempts to use outdoor media as a tool to fight crime has started poorly. A missing digit in the advertised phone number has reportedly cost SAPS R740 000. The amount of wasted public funds is sure to grow as corrective de-flighting, re-printing and re-flighting costs (and possible increased media rental costs) are incurred....
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posted by Daniel Steyn on 12 January 2012
Before reading this tender document I didn’t know where the KwaDukuza Municipality was. FYI it’s in KwaZulu-Natal and includes the holiday town turned growing commercial centre of...
posted by Daniel Steyn on 11 January 2012
posted by Daniel Steyn on 11 January 2012
South African design showcase blog Between 10 and 5 were quick to spot Scar Hair’s new billboard featuring Ninja from Die Antwoord on lower Kloof Street – just around the corner from the Second Harvest offices. And for good reason too – it’s an eye-catching image coupled with a “less is more” approach to the...
posted by Daniel Steyn on 11 January 2012
Members of the Second Harvest team are now preparing to travel to Fes, Morocco’s second largest city, to begin work on a city-wide advertising signage master plan.
This large-scale project, expected to be completed in 6 months, follows on from our work in Egypt in 2010 where Second Harvest was engaged by Booz & Co as specialist signage subcontractors to...
posted by Daniel Steyn on 11 January 2012
The news in September of last year reported that South Africa’s past police commissioner had announced plans to “publish the names and faces of 247 000 most wanted criminals on billboards along highways.” And that this “would lead to speedy arrests.”
This is a worthwhile community initiative similarly used...
posted by Daniel Steyn on 18 November 2011
A recent FEPE newsletter included the interesting news that:
“Large, imposing advertising billboards are to be banned from the centre of Paris under a new plan by the city council to cut the size of ad hoardings by a third in the next two years.”
In addition to the reduction in allowable size of billboards, hoardings...
posted by Daniel Steyn on 17 November 2011
South African based community based NGO TOUCH is training unemployed seamstresses to make rugby balls from recycled billboard materials, addressing the problems of waste and unemployment simultaneously.
According to Springwise.com:
The balls are made from recycled billboards and stuffed with 25 to 30 plastics bags collected from the streets by the community. The project hopes to...
